Clean Ingredients, Powerful Results

ABOUT US

100% PURE™ is a commitment to producing the purest, healthiest products for your everyday life. We strive to practice compassion, kindness and empathy; to be environmentally sustainable and to improve the lives of our global community.

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INGREDIENTS

Makeup colored with fruit pigments. Skin care made with multivitamins. Hair care infused with plant proteins. Everything we create is made with your health in mind; every formula is cruelty-free and made without parabens, heavy metals, and phthalates. Clean ingredients, powerful results.

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From Our Blog

5 Beauty Benefits of Pomegranate Seed Oil

How this antioxidant-packed fruit oil can help dry or aging skin

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Vitamin C Serum: for Day or Night?

Get the lowdown on the age-old conundrum of vitamin C serums

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Which Alcohols Are Safe In Skin Care?

How to keep skin safe from harsh alcohols in skin care products

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Top 6 Benefits of Green Tea for Skin

How to enjoy green tea health benefits by using it in your beauty routine

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6 Types of Vitamin C for Skin Perfection

Discover the best forms of vitamin C for your unique skin type!

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The Ugly Truth About How Dry Shampoo Works and Why Natural Shampoo is Better

We’re uncovering why conventional dry shampoo is bad for your hair.

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